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Purpose, plan and people

I am often asked what drives the performance or outcomes on a farm.   There are many factors – some external and some internal. With the internal factors, performance  can be reduced to a formula. Performance  = purpose + plan + people The purpose provides the focus The plan determines the direction of each decision […]

The context in which we farm

Understanding the context in which we farm provides a sound base for making effective management decisions . One context that has changed over time is the margin over costs, and the margin continues to decline. Consider what has happened in the last thirty years  since the 1980’s.  And thirty years is less than one generation […]